Word is spreading on the internet that the European Union has formally granted Napa Valley a ‘geographic indication‘ status, meaning that wine producers in the EU will be more restricted when it comes to using the words Napa or Napa Valley on wine labels if the grapes are not actually from the region.
The move is reportedly somewhat unprecedented–with Napa Valley being the first region outside the European Union to come under such protection. It’s also the first time the naming issue has been imposed outside the state of California, which has a state law banning the use of “Napa” on a wine label if a certain percentage of the grapes used in making the wine come from outside Napa County.
According to the Associated Press, a formal announcement of the designation is scheduled for tomorrow in San Francisco.
[techtags: Napa, Napa Valley, wine, napa geographic indication, naming]