We were saddened to learn that the end of the month will bring a close to a piece of Napa history. Vallerga’s Markets, a sort-of gourmet local grocery store, announced Monday that it will close its Silverado Trail location–which has been open for some 60 years. This will be the second store closure for Vallerga’s–the company having closed its Riverpark location in 2005. The difficult decision to close the Silverado Trail store was triggered by the sale of JV Wine & Spirits (another Vallerga’s business), which will reportedly move into the Silverado Trail location.
According to the Napa Valley Register, the closure is not due to struggling sales–in fact, company Vice President Chris Vallerga Burns is quoted as saying, “Both of our stores do extremely well. But we simply couldn’t find another good location for JV.” This quote seems quite odd to us–why close a store that’s doing “extremely well”? Then again, we just write a blog.
Started by Joe Vallerga, Vallerga’s is a family owned business that sprouted from a produce stand to Vallerga’s Drive-in Market in 1947. You can read the full history of the chain and see early photos here.
We hope we’ll be able to continue to shop at the one remaining location (Redwood Plaza) for the foreseeable future. We’re not sure we can live without the amazing, marinated tri-tip, the wide selection of imported and domestic cheeses and the olive bar–all of which add up to the perfect summer barbecue.
[techtags: Napa, Napa Valley, Vallergas, Vallerga's Markets]